Bright orange and covered in fuzz—what could be inside the Chick-O-Stick? What, o what could it be?!

Initial hopes that there might be chicken involved are dashed after a quick scan of the label: “Crunchy Peanut Buttter and Toasted Coconut Candy.” Mmmm ... sounds edible!

The Chick-O-Stick is sweet and crunchy and fun, and very similar in its fundamental flavor to the inside of a Butterfinger, as well as having that same mega-orange color. Our sample stick was a little hard, but to be fair it had been in the car a while.

Once you you get going, it becomes satisfyingly chewy in your mouth.

So if there’s no chicken, then why the name? From the company Web site:

“Well, you can thank our founder, Grandaddy, for that. He came up with the name one day, and well, it just stuck.”

Fair enough. Thanks, Grandaddy.